The first step for a quality consultant in the strategic planning process, when a company lacks defined mission and vision statements, is to collaborate with management to develop these crucial elements. Mission and vision statements provide a foundation for setting the organization's strategic direction and goals. They articulate the company's purpose, values, and aspirations, guiding internal decision-making and communicating the organization's intent to stakeholders.
References: This approach is supported by the ASQ Certified Manager of Quality/Organizational Excellence Body of Knowledge, which emphasizes the importance of leadership in strategic planning and the role of the quality manager or consultant in facilitating and leading team efforts to support strategic planning and deployment initiatives1. The development of mission and vision statements is a key part of this process, as it helps to establish a clear direction for the organization and aligns the efforts of all employees towards common goals2.

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