A Target Business Practitioner (BP) is creating an Audience in a new installation of Target Standard. The BP wants to include users who entered a site on a specific URL.
Which type of audience rule should the BP use?

Why must primary and secondary success metrics be determined pre-test and not chosen or adjusted after activation? (Choose two.)

For which audience source is It possible to edit the audience definition within Adobe Target?

What is one characteristic of strong success metrics?

A marketer has a number of alternative image assets available and they would like to use machine learning to decide the most appropriate image to deliver to each individual visitor, based on real-time behavioral data.
Which activity type should an Adobe Target Business Practitioner recommend using?