CORe Exam Question 51
While proposing an advertising campaign to a supermarket, a marketing firm claimed that a previous campaign it designed for a department store increased sales by 10 percent. Which of the following research strategies should the supermarket pursue to determine whether this claim is justified?
I. Research sales growth for the department store's competitors during the time of the campaign.
II. Research sales growth for the marketing firm's other clients after their campaigns.
III. Research sales growth for companies that used different marketing companies' campaigns.
IV.
Research the department store's sales growth prior to the marketing campaign.
I. Research sales growth for the department store's competitors during the time of the campaign.
II. Research sales growth for the marketing firm's other clients after their campaigns.
III. Research sales growth for companies that used different marketing companies' campaigns.
IV.
Research the department store's sales growth prior to the marketing campaign.
CORe Exam Question 52
An individual has recently inherited an antique car and decides to sell it via an auction. When the seller brings the car to an auctioning service, the auctioneer asks if it should be sold via an English (open outcry) auction, a Vickrey (sealed second-price) auction, or a sealed first-price auction. Which type of auction will result in the highest sale price?
CORe Exam Question 53
After some recent problems regarding the anti-lock brake systems in its cars, a major automobile company decides to take a random sample of 50 cars from its manufacturing plant. To make things easier, management decides to conduct the sampling from all cars produced on a particular day. Which of the options below represents the BEST way to take this sample?
CORe Exam Question 54
The owner of a small bakery wants to analyze the effect of certain variables on total sales. The owner takes a random sample of 60 days between November 2013 and June 2014 and records the total sales for that day, the highest temperature that day, and whether that day was a Saturday or Sunday. A portion of that spreadsheet is provided below.

Which cell ranges contain the dependent and independent variables in this regression model?

Which cell ranges contain the dependent and independent variables in this regression model?
CORe Exam Question 55
A grocery store has recently begun selling a new brand of milk for the same price as the brand of milk it already carries. After a few weeks, the grocery store finds that no one is buying the original brand of milk anymore. Which of the following scenarios could explain this situation?
