MB-260 Exam Question 6

You are a Customer Data Platform Specialist. You are in the process of implementing audience insights at a bank.
You finished setting up the different initial data sources. You are starting the unification process.
Which three tasks do you need to perform in the Mapping phase of the unification process? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.
  • MB-260 Exam Question 7

    You are a Customer Data Platform Specialist. Your company uses audience insights as their Customer Data Platform.
    The marketing team wants to know the total amount the customer has spent. The order lines are linked to a profile as part of the point-of-sale data source and through their loyalty ID.
    Which five actions should you perform in sequence to create this insight? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

    MB-260 Exam Question 8

    You are a Customer Data Platform Specialist. Your company operates mainly in the business-to-business (B2B) space.
    The chief marketing officer (CMO) asks you to implement audience insights and ensure that it can handle the company's B2B scenarios and data.
    Which statement is correct when considering audience insights for business accounts versus individual consumers?
  • MB-260 Exam Question 9

    You are a Customer Data Platform Specialist. The primary audience for your instance of audience insights is business accounts. You need to show audience insights data to Dynamics 365 Sales users without updating data in Dataverse.
    Which Customer Card Add-in controls requires you to create semantic entity mapping before you can use it?
  • MB-260 Exam Question 10

    You are a Customer Data Platform Specialist. Your organization recently implemented audience insights. You need to create a measure using the 'Average Transaction Value' template to track the average spent by a customer.
    As part of the process of creating the measure, you need to add data and map it to the data from the Unified Activity entity.
    When you are setting up the measure, which two steps should you perform to complete this task? Each correct answer presents part of the solution.
    NOTE: Each correct selection is worth one point.