Marketing-Cloud-Consultant Exam Question 1

Northern Trail Outfitters has recently configured MobileConnect and wants to perform single send-outs from within MobileConnect using data extensions that contain automatically refreshed segments.
Which two fields would need to be added to enable these data extensions for sending? (Choose 2 answers)
  • Marketing-Cloud-Consultant Exam Question 2

    Northern Trail Outfitters (NTO) wants to send using the From Address of [email protected]. They will then automatically forward replies to [email protected]. NTO also wants to include an automatic reply to the customer's email address [email protected].
    Which email address would appear as the From Address for the automatic reply to the customer?

    Marketing-Cloud-Consultant Exam Question 3

    Northern Trail Outfitters receives a nightly encrypted unsub file to their Marketing Cloud SFTP from a third-party email platform. These files are used to unsubscribe existing subscribers. They do not use Email Address as Subscriber Key.
    What Automation Studio Activity sequence should be used to ensure the appropriate subscribers are unsubscribed from the All Subscriber List?
  • Marketing-Cloud-Consultant Exam Question 4

    A small restaurant franchise wants to implement Marketing Cloud to support their franchise owners. The corporate office the advertising copy and subscriber list. The owners of franchised stores add a customized local message to the marketing campaign.
    What hierarchy should be recommended?
  • Marketing-Cloud-Consultant Exam Question 5

    Northern Trail Outfitters wants to include a 'view online' link in an email template to enable users to view a web page version of the email.
    Which personalization string should they include as the href attribute in the link?