An event marketing team is setting a campaign to message customers who register for an event. The registration data is being gathered in another system and it will be passed over to marketing cloud dealing and updates made to the costumers registration information will be reflected in the same file how should the import of... registration data be configured

Northern Trail Outfitters (NTO) has rolled out changes to the OTS CTA button color.
Where should NTO be able to see if there has been a lift in the overall likelihood to click?

A marketer has built an automation using Automation Studio to send data from a data extension to the SFTP as a .csv file. The automation includes a data extract and completes successfully, but the file is still not showing up on the SFTP.
Which activity is missing?

TO would like to evaluate which email content customers click most frequently. The email team wants to track click behavior for all linked hero image using the naming convention
"Hero CTA".
What are two method two ensure click behavior on these images is tracked with this naming convention.

Northern Trail Outfitters (NTO) would like to improve email open rates to increase subscriber engagement and
improve deliverability.
What action should NTO take to increase open rates?