One way to ensure that the reps are only focusing on marketing qualified leads in the field is to create a data set with filtering to include only those leads that meet the criteria for marketing qualification. A data set is a collection of records from Salesforce that can be plotted on the map and used for routing and scheduling4. To create a data set, the user can go to the Data Sets tab in Maps Advanced, click New, and select the object type, such as Lead. Then, the user can choose a report or a list view as the data source, and apply filters to narrow down the records based on various attributes, such as Pardot score, industry, or account type. The user can also select which fields to display in the data set, such as name, email, or phone number. After creating and saving the data set, the user can plot it on the map and see only the marketing qualified leads in their territory5. This way, the reps can focus their efforts on the most relevant and engaged prospects for their sales goals. Reference:
4: Create Data Sets | Salesforce Help6
5: Plot Data Sets | Salesforce Help7

Developer and Technical Architect are two team members that should be included during a Maps scoping session in which legacy data/mapping system migrations and integrations/interfaces will be discussed. These team members have the technical expertise and skills to assess the feasibility, complexity, and risks of migrating and integrating data from different sources and systems. They can also provide guidance and recommendations on how to design, develop, test, and deploy the data migration and integration solutions. These team members are part of the Salesforce Maps Implementation Methodology document.

To view household demographic data in the US, such as income, age, education, and population, the sales rep can use the Demographic Layers feature in Salesforce Maps. This feature allows the user to overlay demographic data on top of their existing data layers and visualize them with different colors and shapes. The Demographic Layers feature is described in the Get to Know Salesforce Maps unit.

The two permission sets that an admin must assign to a sales rep to enable their location tracking are SF Maps and SF Maps Live Mobile Tracking. These permission sets grant access to the Salesforce Maps app and the Salesforce Maps Live feature, which allow users to activate and deactivate live location tracking through their mobile device. The admin must also assign the corresponding permission set licenses and a Maps Permission Group with the Enable Live Mobile Tracking permission. This is explained in the Enable Live Location in the Maps App document.

The implementation team is responsible for business and IT sanity testing post deployment to production. Sanity testing is a type of software testing executed on the stable build of an application with minor code changes. It is also known as surface-level testing. A sanity test is performed to ensure the application works as expected after the bug fixes or changes in the code1. The implementation team, which consists of developers, testers, and business analysts, conducts sanity testing to verify the functionality and performance of the application after deployment2. The project manager, the Salesforce support team, and the customer are not directly involved in sanity testing post deployment.