Online Access Free AD0-E602 Exam Questions

Where would a Real-Time CDP Business Practitioner go to search for Profiles by Merge Policy in the Ul?

• A.Profiles > Merge Policy
• B.Profiles > Overview
• C.Profiles > Union Schema
• D.Profiles > Browse

A Real-Time CDP Business Practitioner wants to target audiences on Linkedln.
In order to target Linkedln profiles what three identities must be used to support this targeting?

• A.IDFA, GAID, MID
• B.Hashed emails, IDFA, GAID
• C.Hashed emails, phone number, GAID

A financial services start-up implements Adobe Real-Time CDP and ingests third-party data with lead information. The start-up provides credit cards with crypto currency bonus offers.
Which two attributes could be used to understand high-value prospects? (Choose two.)

• A.Number of bank accounts
• B.Credit score
• C.Household income
• D.Bitcoin price

A retailer who is an Adobe Real-Time CDP (RTCDP) customer wants to understand the percentage split of different age groups who buy their athletic shoes to help inform which age group to reach in their next shoe marketing campaign.
Which two steps should the retailer take to analyze their shoe segment in this way using RTCDP? (Choose two.)

• A.Create multiple segments which OR each age group attribute with athletic shoe purchaser events
• B.Create multiple segments which AND each age group attribute with athletic shoe purchaser events
• C.Divide the size of each age group segment into the total sum of athletic shoe purchaser events to get percentage splits for analysis
• D.Divide the size of each age group segment into the total sum of all purchaser events to get percentage splits for analysis

A Data Steward was recently hired to ensure data governance for a large insurance company. Which two roles will be part of their main job assignment? (Choose two.)

• A.Reviewing data, datasets, and data samples to apply and manage metadata usage labeling.
• B.Use data to design new customer experiences.
• C.Creating data policies and applying them to datasets and fields.
• D.Creating batch integrations and data schemas.