Online Access Free AD0-E608 Exam Questions

Your marketing team wants a report on high-value customers segmented by total purchase amount. After reviewing the report, you notice that some high-value customers are missing. What should you check first?
Response:

• A.Recreate the customer segment manually.
• B.Ensure the metric filter for purchase value is correctly set.
• C.Update the data source permission settings.
• D.Adjust the date range for the dataset.

A non-admin CJA user needs to share a newly created report with a specific user group to which they belong. This group needs edit access for the report. What is the most effective way to do this?
Response:

• A.Share the report through email only.
• B.Grant edit access to each individual user.
• C.Put the report in the Company folder.
• D.Grant edit access to the specific user group.

Your marketing team requested a report showing customer purchases broken down by product categories over the last 12 months. After generating the report, you notice that the totals for some months are missing. Upon investigation, you discover that the date range filter was incorrectly set to the last 6 months. What should you do next?
Response:

• A.Enable dynamic date ranges in the report.
• B.Update the date range filter to include the last 12 months.
• C.Create a new calculated metric for monthly purchases.
• D.Reassign the report to a different campaign.

Which visualization do you use to analyze progression against user-defined goal ranges?
Response:

• A.Bullet graph
• B.Histogram
• C.Area
• D.Line

A marketer for a retail company sets the attribution model for a dimension to "First Touch." Why would a "First Touch" attribution model be used?
Response:

• A.To understand effective touchpoints for content velocity
• B.To understand effective touchpoints for customer retention
• C.To understand effective touchpoints for conversion
• D.To understand effective touchpoints for brand awareness