Online Access Free 310-101 Exam Questions

Why would the Product Catalog be used in an Instagram campaign?

• A.to drive valuable actions on your website or app
• B.to showcase your products, ideas, and business through video
• C.to promote relevant products to shoppers who have browsed your website or mobile app
• D.to get more people to see and engage with your posts

An advertiser is running a campaign across both Facebook and Instagram at what level does the advertiser select the Instagram account to represent the business in Instagram ads?

• A.Campaign level
• B.Ad set level
• C.Business Manager
• D.Ad level

Which of the following is a Reach and Frequency buy NOT suitable for?

• A.A campaign that needs to be planned and booked in advance
• B.A campaign that needs to control how many times people see their ads
• C.A campaign that needs to generate leads across Facebook and Instagram
• D.A campaign that needs to have highly predictable reach in their ads

An online retailer has recently installed the Facebook Pixel on their website and wants to view the data it has generated for cross-device conversions. What would they need to do in the Facebook Ad Reports to view this information?

• A.Click add filters, and select Pixel Conversions
• B.Click edit Columns, and select Pixel Conversions
• C.Click add filters, and select Cross-Device
• D.Click edit Columns, and select Cross-Device

A global electronics retailer is looking to advertise to two distinct key markets. They want one campaign to have double the budget of the other. Which of the following would be the most efficient method to achieve this?

• A.Create separate ad campaigns
• B.Create separate ad campaigns each with two ad sets
• C.Create one ad campaign with two ad sets
• D.Create one ad campaign with two ads