Online Access Free 410-101 Exam Questions

You need to share a customer database to your agency but your lawyer is concerned with privacy and sharing your customer data. You've built a custom audience and will share this audience with your agency.
What different type of access is NOT allowed within Facebook platform when sharing audiences with third parties?
Choose only ONE best answer.

• A.Targeting and Insights
• B.Insights only
• C.Targeting only

You want to run an app install campaign for one of your clients.
They would like to reach out to new audiences, but don't want to pay more than $9 per app install registered through the campaign. They have a specific budget, so the cost per install can't pass a maximum price.
Which bidding strategy should you optimize for?
Choose only ONE best answer.

• A.The campaign should run under the "Target Cost" bidding strategy since you want to stabilize the cost per install at $9.
• B.There is no way in setting a $9 average cost within Facebook for app installs. You can only use it with product catalog sales campaigns.
• C.The campaign should run under the "Lowest Cost" bidding option with a Maximum-Cost ceiling of $9 in order to maintain the clients per app install costs.
• D.The campaign should run with a Target Cost bidding strategy since you want to maximize the efficiency of your budget.

What are all the different aspects of a campaign you can change at the ad set level? (Select all that apply) Choose ALL answers that apply.

• A.Dynamic Creative
• B.Ad Type
• C.Placement
• D.Offer
• E.Audience
• F.Image

You need to build a new lookalike audience to increase market share for a GCP brand. They would like to increase their budget by 3x and maximize reach to expand their current video campaign as +30,000 people have seen the video promotion.
How do you build this audience?
Choose only ONE best answer.

• A.You build a video engagement audience with a scale of 1.
• B.You build a fan page engagement audience with scale of 10.
• C.You build a video engagement audience with a scale of 10.
• D.You build a website pixel audience with a scale of 10.
• E.You build a video engagement audience with a scale of 4.

You want to share the different campaign options you've built in the Campaign Planner with your customer.
What are some of the different ways you can share them?
Select all that apply.
Choose ALL answers that apply.

• A.You can't share campaigns in the Campaign Planner.
• B.Send an email that includes the details of the campaigns and links to it.
• C.You can send them the CSV file of your campaigns through email.
• D.You can send a link directly from the Campaign Planner for them to see.