Online Access Free 600-101 Exam Questions

A men's grooming brand is hosting an exclusive event with a group of Instagram influencers, brand superfans and press contacts to try its new range of products. The community manager will be present at the event to capture photo and video content. The goal is to build excitement and engagement with non-attendees on Instagram around the new product range.
What should the community manager do?

• A.Repost influencer content Share every story tagged with the event hashtag Share behind the scenes videos in real time
• B.Focus on video content Share the brand's Instagram story with close friends Use local hashtags to increase reach
• C.Curate captured content Tag key attendees Plan a full narrative for Instagram Stories prior to sharing
• D.Post teaser content Use Instagram Live at the event Encourage viewers to share their red carpet looks

The community manager of a nonprofit contacts local government officials with an idea for an elderly-only fitness park in a local green space.
The community manager needs to provide evidence to the nonprofit that will help it to build relationships with potential government partners.
Which two proactive tactics should the community manager use in this situation? (Choose 2)

• A.Monitor elderly-only audiences on social media for outdoor recreational conversations
• B.Create a poll for the community to assess interest in the park and report findings to the nonprofit
• C.Run ads across digital platforms that ask for feedback on the park idea
• D.Put a sign in the green space asking for the fitness park to be built and share it on social media

A toddler milk formula company with a large community asks the community manager to help due to low community engagement.
Parents join the community for support and to create connections with other parents. However, most members are disengaged.
What should the community manager do to increase meaningful connections among members in the closed group?

• A.Ask members to share their favorite post from the group on their profiles.
• B.Develop content that encourages sharing photos and stories.
• C.Create a poll for feedback on the milk formula.
• D.Create a post announcing the release of the latest formula milk

A new member joins a local group for mothers. The group has strict guidelines, including ''No buy, sell, or swap posts allowed''. The new member creates a post that she has used baby clothes for sale.
What should the community manager do first?

• A.Approve the post but tag the member on the guidelines.
• B.Decline the post and provide the member with feedback.
• C.Post a reminder of the guidelines to the whole group.
• D.Post a welcome post including a link to the guidelines.

A well-known women's fashion brand has a significant online presence and a strong customer base in the 50-65 age group. To attract a younger demographic, the company contracts with a famous designer to launch a new line, which launches in one month.
Which two actions should the community manager take to increase brand awareness? (Choose 2)

• A.Comment on competitor posts so that their community learns about the new line.
• B.Start new social media accounts to target the new demographic.
• C.Invite fashion influencers to promote the new line during a live launch.
• D.Ask community members to create a post and tag several friends.
• E.Run targeted ads across all the platforms that the brand uses.