Online Access Free adwords-search Exam Questions

You are a Google AdWords consultant for your company and you'd like to do conversion tracking. How do you participate in the Google AdWords conversion tracking?

• A.Through Google AdWords you'll enable conversion tracking through your Home tab and Track Conversions.
• B.Through your Google AdWords account you'll choose Reporting, Edit Settings, and then check Customize tracking indicator.
• C.You'll compare your Google AdWords traffic to your site with the number of sales, signups, or other conversion targets, to determine your conversions.
• D.You must add the Google AdWords conversion tracking code to your website's HTML code.

You are a consultant for David's company and he's asked you to help him create a Google
AdWords for his company's products. You and David develop a keyword list and the ad has now been running for two weeks. David wants to edit the keyword list, but you tell him the ads should run longer before editing the list. How long does Google recommend the keyword list and ads run, before evaluating their performance?

• A.14 days
• B.30 days
• C.21 days
• D.You can edit the ads immediately.

Google AdWords Editor allows you to export account information in four different formats. Which of the following is NOT one of the four formats, Google AdWords Editor allows you to export to?

• A.Export Summary (HTML)
• B.Export Spreadsheet (CSV)
• C.Export Backup (AEA)
• D.Export Data (TXT)

Allen is using the Traffic Estimator tool to predict the amount of traffic he'll receive for his Google AdWords ads, based on keyword targeting. Allen notices that Google can also recommend a CPC bid for the keywords he's generated. At what percentage of the time does Google say, that their suggested value should deliver ads in the top position ?

• A.75 percent
• B.Zero. The traffic estimator does not work with keyword targeting, only CPM bidding.
• C.85 percent
• D.50 percent

Jeffery is creating a text ad for his web-based business and he's hired you to help him create and manage the Google AdWords campaign. As a consultant, you've advised Jeffery to emphasize the uniqueness of his business and to incorporate keywords into the ad. Jeffery asks why he can't add more text to his advertisement to talk about his business. How many characters is Jeffery allowed for the ad text?

• A.100 characters
• B.25 characters
• C.70 characters
• D.35 characters