Online Access Free NPDP Exam Questions

Ensuring, over time, that a product (or group of products) or services meets the needs of customers by continuosly monitoring and modifying elements of the marketing mix is generally the role of a ....:

• A.General manager
• B.Marketing manager
• C.Product manager
• D.Project manager

A product innovation charter includes which of the following for a new product concept:
I. The market and technology focus
II. The goals and objectives
III. A detailed financial analysis and project plan

• A.II and III
• B.I, II and III
• C.I and II
• D.I and III

You are hired as a new product development consultant by an established company that is having challenges with its new product development innovation initiatives. Upon observing the work practices across the company, you note an emphasis on individuals working alone, very little social interaction either at or outside of work, limited recignition of staff performance, and frequent criticism of failure. What specific area wolud you recommend as the primary focus for the company to improve its product innovation?

• A.Encouraging senior managers to get more involved in product innovation
• B.An improved product innovation process, used by all staff
• C.Developing a culture of innobation
• D.Better tools to assist in all aspects of product innovation

The purpose of the Business Case Stage is a detailed investigation of the project and involves secondary research.

• A.True
• B.False

In project management, Monitoring/Control reports and reviews deal with which of the following:
I. Scope/Performance
II. Business/Financial Impact
III. Schedule/Time
IV. Budget/Cost

• A.I, II, IV
• B.II, IV
• C.I, III
• D.I, II, III, IV