Online Access Free MCE-Dev-201 Exam Questions

An email requires custom AMPscript to append the subscriber's zip code to a link in theemail. A field name zipcode already exist in the sending data extension. Its important Marketing Cloud tracks subscribers who click on the link. Which two AMPscript functions should be used in the setup? Choose

• A.Contact
• B.RedirectTo
• C.HTTPGet
• D.2Lookup

How often should a developer request a new token when making multiple API calls in v1?

• A.Before every new call
• B.Once an hour
• C.When changing routes/objects
• D.Every 15 minutes

Which AMPscript function returns the result of interpreted code within a code block and includes the result in the rendered content, where the code block is located?

• A.TreatAsContentArea
• B.Output
• C.V

Northern Trail Outfitters has created subscriber attributes including AGE underProfile Manager within their Enterprise 2.0 account.
How would a developer retrieve subscribers over 30 years of age?

• A.The data cannot be retrieved with a query
• B.Create a filtered Group of subscribers with AGE more than 30
• C.Create a query that references the _EnterpriseAttribute data view
• D.Create a query thatreferences the _Subscribers data view

NTO wants use Personally Identifiable Information (PII) data to personalize email communications, but does not want to store PII data in Marketing Cloud. Which feature could they use topersonalize emails from an external data source?

• A.Tokenized Sending
• B.Salesforce Shield
• C.Single Sign-On
• D.External Objects