Cloud Kicks (CK) has just added sustainability as a corporate value. CK has assigned a strategy designer to partner with the manufacturing team to look for opportunities to improve on its sustainability goals. What should the designer do to build and rationalize a case with this new team?
Correct Answer: B
Analyzing internal operations through environmental risk assessments connects sustainability values to operational logic. In the Platform Strategy Designer context, this question belongs primarily to Value Design. In Value Design, the strategy designer links validated human needs to business outcomes and external context, then defines measurable signals that show whether the intended value is actually being created. Here, Analyze internal systems through the lens of environmental risk. is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Meet with the manufacturing team and give them feasible solutions. focuses attention elsewhere, while Present research on climate change to the manufacturing team. addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project. Study Guide Topics: Value Design Official Salesforce Reference: Sustainable Design
Plat-UX-102 Exam Question 32
Cloud Kicks (CK) is designing an in-person experience for customers who purchase its products. This will include the ability to schedule and manage appointments as well as see when the delivery vehicle is on the way. Which Salesforce product should CK invest in to efficiently enable the desired experience?
Correct Answer: B
Salesforce Field Service powers mobile workforce dispatch, real-time vehicle tracking, and customer appointment management. In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts. In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision. Field Service is designed for appointments, dispatch, mobile resources, field-work status, and location-aware service operations. That combination is broader than appointment scheduling alone and directly matches an experience in which customers need to manage appointments and see an en-route resource. Here, Field Service is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Scheduler focuses attention elsewhere, while Service Cloud addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project. Study Guide Topics: Tools and Artifacts Official Salesforce Reference: Field Service Basics
Plat-UX-102 Exam Question 33
A global retailer has received customer complaints because items that are advertised sell out too quickly. There is a disconnect between marketing and fulfillment teams and their systems. Which tool should the strategy designer use to identify the root causes, dependencies, and opportunities for improvement?
Correct Answer: C
Service blueprints map front-stage customer experiences to back-stage operational systems, uncovering disconnects between marketing and supply chain. In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts. In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision. A service blueprint links frontstage customer interactions with backstage people, processes, systems, and supporting activities. It is the right artifact when the problem involves internal duplication, cross-team handoffs, operational dependencies, or understanding how the organization must deliver an experience. Here, Service blueprint is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Journey map focuses attention elsewhere, while Stakeholder interviews addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project. Study Guide Topics: Tools and Artifacts Official Salesforce Reference: UX Basics - Create UX Artifacts
Plat-UX-102 Exam Question 34
A car company gathers insights from recent buyers that reveal people are not sure whether buying electric vehicles helps the environment. A strategy designer from the car company developed this challenge statement: ' How might we make electric car buyers feel confident they are having a positive impact on the environment by choosing our vehicles? ' Which business goal is aligned with this challenge statement?
Correct Answer: B
Building consumer confidence in environmental benefits directly supports brand perception and sustainability awareness. In the Platform Strategy Designer context, this question belongs primarily to Value Design. In Value Design, the strategy designer links validated human needs to business outcomes and external context, then defines measurable signals that show whether the intended value is actually being created. A challenge statement frames a meaningful problem as a call to collaborative action. It should communicate enough context and desired impact to guide ideation while remaining open enough that the team can explore several solution pathways. Here, Increase positive environmental impact brand awareness is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Increase overall electric vehicle sales by 20% annually focuses attention elsewhere, while Increase online engagement with the company marketing site addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project. Study Guide Topics: Value Design Official Salesforce Reference: Challenge Framing and Scoping - Create Effective How Might We Statements
Plat-UX-102 Exam Question 35
A project team led by a strategy designer has just facilitated 3 weeks of user research. What should they do to identify key insights?
Correct Answer: C
Affinity mapping synthesizes qualitative data into cluster themes, patterns, and insights. In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts. In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision. Affinity mapping helps a team synthesize qualitative research by clustering observations and looking for recurring patterns, tensions, and surprises. The value comes from collective interpretation rather than asking each specialist to generate isolated insights independently. Here, As a team, spend time affinity mapping, spotting patterns, and surfacing surprises. is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Plot insights on a 2x2 diagram of effort and impact, and align with stakeholders. focuses attention elsewhere, while Ask each team member to create insights based on their expertise and support with collected quotes. addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project. Study Guide Topics: Tools and Artifacts Official Salesforce Reference: Research for Design Strategy - Craft Key Insights
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