Explanation
The Technology Specialists are focused on technology and in some situations they are needed to support the engagement that the Cisco Business Architect leads. Outside of those engagements, the Technology Specialists may be the people that are technically involved with the business stakeholders. The Technology Specialists must be aware of the Cisco Business Architect skills and when and how they are applied. Being aware of the skills allows the Technology Specialists to understand their role in the context of a business-led approach. In the case where the Cisco Business Architect is responsible for the account the Technology Specialists will have a different role.

Explanation
There are four pillars of skills capabilities that define a successful Cisco Business Architect. Many of the skills in the four pillars are business-focused. A practicing Cisco Business Architect must have an in-depth level of knowledge of technology and trends, practical experience, and experience with enterprise architectures. The business-led approach places emphasis on business acumen, consulting, and entrepreneurship competencies.

Explanation:
Value proposition
Customer segments
Revenue streams
Key resource
Channels